UGO
& PROELITE.COM
TO DELIVER MIXED
MARTIAL ARTS CONTENT ON UGO.COM
3-24-2007
Denver,
CO
NEW SITE PROVIDES EXCLUSIVE CHANNEL FOR PROELITE.COM'S GROWING ONLINE COMMUNITY
ProElite,
Inc. [PELE.PK], a leader in the Mixed Martial Arts (MMA) arena and
dedicated to producing world-class, professional MMA events and MMA
community tools, today announced that ProElite.com, the premier MMA
community site and the online division of ProElite, Inc, will partner
with UGO Networks, Inc., a leading online entertainment network and
Nielson/NetRatings Top 10 entertainment portal, to provide MMA content
to UGO.com's 11 million unique U.S. monthly visitors.
ProElite.com
is building a comprehensive and inclusive online community for MMA
fighters, fans and organizations, regardless of the MMA league, fighter
organization or fan loyalty. ProElite.com is able to capitalize on the
growing popularity of the sport of mixed martial arts and build a
community of enthusiasts around the world through video and blogging
tools, social networking and exclusive fight content from EliteXC and
others. UGO Networks has built dedicated channels that cater to the
diversions 18- to 34-year-old males crave – games, movies, TV, DVDs,
music, tech gadgets, extreme sports and celebrities. UGO Networks will
create custom content featuring both ProElite, Inc.’s live EliteXC
events and the broader ProElite.com MMA community. (www.ugo.com/elitexc)
“ProElite.com
is dedicated to elevating the sport of Mixed Martial Arts for
professionals and enthusiasts. Partnering with UGO Networks gives us an
additional opportunity to reach a dedicated and diverse audience, and by
marrying exclusive content with our passion for mixed martial arts, we
know this relationship will expand and enrich both of our audiences,”
said ProElite.com President Kelly Perdew.
UGO’s
ProElite-driven MMA community features EliteXC Fight Impressions with
some of the hottest professional MMA fighters, including Gina Carano –
who recently won her bout in a SHOWTIME-telecast fight; becoming the
first female MMA fighter to be featured on a cable telecast.
ProElite, Inc. recently telecast its premiere EliteXC MMA fight titled
“Destiny” on SHOWTIME featuring 10 fights with a title card fight of
MMA legends Frank Shamrock and Renzo Gracie. The under card fights
of “Destiny” were all streamed live for the first time ever to
worldwide audiences through ProElite.com.
“Our
audience can’t get enough of Mixed Martial Arts and our partnership
with ProElite.com and EliteXC truly delivers the excitement of MMA
through incredible access to the fighters, streaming content of MMA
matches, plus custom content that fans can’t get anywhere else,”
said J Moses, CEO of UGO Networks. “The expanded mixed martial arts
content on UGO increases the stickiness of our site, and gives
advertisers another great way to deliver impactful branding and
marketing campaigns wrapped in hard-hitting and exciting content.”
ProElite,
Inc. and its EliteXC and ProElite.com divisions are headquartered in Los
Angeles and UGO Networks is headquartered in New York.
About
ProElite, Inc. (www.proelite.com)
ProElite,
Inc. is an entertainment and media company dedicated to producing
world-class sporting events and empowering the participation of athletes
and enthusiasts. ProElite, Inc. fosters the growth of the core
principles of competition - Pride, Spirit, Honor and Sportsmanship.
ProElite, Inc. owns the following brands and companies: EliteXCTM (mixed
martial arts live event production), ProElite.comTM (online community
that provides content and tools for martial arts enthusiasts), and
LifeLoggerTM (top-rated Internet blogging site and mobile application
developer).
About
UGO Networks, Inc. (www.ugo.com)
UGO
Networks, Inc. (pronounced "Yu-Ji-Oh") is one of the leading
web media networks providing dynamic entertainment to the coveted 18 to
34-year-old male audience. With contributors spanning the globe, UGO
Networks (UGO.com) has assembled a cast of experts for every
dimension of entertainment - games, movies, TV, DVDs, animation, music,
tech, sports, comics, and girls. Reaching nearly 1 in 10 males on
the Web, with more than 10 million monthly unique U.S. visitors and over
25 million world-wide, UGO.com is a dominant force in the male-oriented
online entertainment category, consistently placing among the Nielsen//NetRatings'
Top 10 entertainment properties. UGO Networks, which was
founded in 1997, is headquartered in New York City and privately held.
Press
Contacts
For
ProElite, Inc.
David
Glaubke/ Laura Benetti
(310)
280-3710
David@therosegrp.com
/ Laura@therosegrp.com
For
UGO Networks, Inc.
Stephen
Sumner
Weber
Shandwick for UGO Networks, Inc.
(212)
445-8475
ssumner@webershandwick.com
